Bare Collective

Bare Collective is a company group in children’s and hygiene products that is convinced that the healthy and good also has commercial impact. With the vision of contributing to making sustainable consumption the norm, not the exception, Bare Collective develops companies that enable behavior change.

Pivot Plan

Starting with the acquisition of ImseVimse and Esska, consolidate industry to create the innovation market leader in baby and hygiene products. Drive organic growth by new product and marketing strategies, underpinned by a brand overhaul to create a lifestyle brand.

Bare Collective

Bare Collective is a company group in children’s and hygiene products that is convinced that the healthy and good also has commercial impact. With the vision of contributing to making sustainable consumption the norm, not the exception, Bare Collective develops companies that enable behavior change.

Pivot Plan

Starting with the acquisition of ImseVimse and Esska, consolidate industry to create the innovation market leader in baby and hygiene products. Drive organic growth by new product and marketing strategies, underpinned by a brand overhaul to create a lifestyle brand.

Headquarters

Stockholm, Sweden

CEO

Lina Söderqvist

Chairman

Karl-Erik Dexner

Sales

c. 65 MSEK

Pivot’s ownership

-

Fund

Pivot Fund I

Year of acquisition

2020